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The toy industry shuts out children with disabilities. We want to change that

Since my last child was born five years ago something else has bred in my house. Toys. We started off with a few rattles, and as the years progressed the plastic proliferated into an army of Playmobil figures, a soup of Lego, a sea of cutesy Sylvanian rabbits. But four weeks ago I stood back and looked at our toy box in a new light. A penny dropped. Not one plastic figure had a wheelchair, or a hearing aid, a white cane or any kind of disability at all. There are 770,000 children in the UK with disabilities and more than 150 million worldwide. Yet these children arrive into a world where, even before they have left their mother’s lap, they are excluded by the very industry that exists to create their entertainment, the objects that fuel their development, the starting blocks of life: toys.

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